Scott Grady is the President of Reliant Life Shares, Scott is a thought leader, influencer, visionary, and successful entrepreneur. Scott provides the leadership and energy that has inspired the creation of Reliant Life Shares.
Scott Grady joins other leading Bestselling Authors, International Speakers & Entrepreneur, CEOs and Founders taking part in our Leader Roundtable Interview Series. The DotCom Magazine editorial team is delighted to have Scott join us for our Leader Roundtable Interview.
Scott Grady is the President of Reliant Life Shares. Reliant Life Shares, LLC is an investment firm whose main focus is the niche investment of Fractional Life Settlements. A life settlement is the purchase of an existing life insurance policy, by a third-party investor, for less than the face value but more than the cash surrender value of the policy. The Life Settlement Market used to be exclusively aimed at institutional or corporate investors, but is now available to individual investors through fractional life shares. Investing in life settlements has mass appeal because they can offer outstanding returns, while minimizing risk. The reason is the asset class does not correlate with stocks or financial markets, oil prices, interest rates, or other common risk factors most investments are associated with and often suffer from.
Grady has been immersed in the asset class of life settlements for more than a decade and has evaluated over ten thousand life settlement policies. To date, Grady has produced over $1 billion in life settlement transactions. Mr. Grady uses this network of life settlement suppliers to review approximately 100 policies per month for Reliant. He is painstakingly particular when choosing policies and will at times even pass on all of them because he is always in search of only the best policies for the benefit of investors. Due to his strong communication skills, effective leadership, and gregariousness, Grady has built extensive and long-lasting relationships with many of the institutional investment banks worldwide who have been investing into this asset class for the past decade. Not only are these highly desirable qualities in a company’s President, Grady’s actions have undeniably contributed to Reliant Life Share’s success as a company.
Reliant Life Share’s objective is to help customers in building, overseeing, and saving monetary resources through their own fractionalized life settlements. They believe every financial backer is looking for stable monetary advising. Reliant Life Shares separates itself from the opposition by serving its financial backers through the disclosure of several life expectancy reports on each and every policy they market. All future reports given are from authorized third party underwriters. Additionally, Reliant Life Shares discloses a Social Security Administration Life Expectancy report. By means of these thorough reports, Reliant Life Shares is demonstrating its transparency to assure their investors of their financial surety.
Let’s start by telling us about your business.
Reliant Life Shares is a leader in the life settlement industry. Reliant offers individual investors the opportunity to invest in an asset class that was previously available only to institutional investors. We partner with insurance agents/agencies, RIA’s, and broker dealers to market its unique Life Shares product. An investment in Fractional Life Settlements can help our clients achieve their financial objectives and effectively mitigate many of the risks associated with most other investments. The returns derived from a life settlement investment are not tied to stock or bond markets, real estate, commodity prices nor are they affected by political events, so there is much less risk involved while still having the opportunity to gain double-digit returns.
Q: Please tell us how you make sure your customers will become raving fans of your company?
The idea of the life settlement itself is very appealing due to its relatively low-risk nature, especially when compared to the equities markets. In addition to that, I would say that customers become raving fans of our company because of our excellent customer service. We have phenomenal client retention rates. You simply cannot obtain long lasting, meaningful relationships with clients if you aren’t getting the customer service aspect right. It seems as though many companies today are focused more on profits and quantity than on quality and client retention, so we have chosen to keep our priorities in the right place. For instance, some places may tell their agents that it is more important to take a certain number of calls in a day without focusing on the quality of those calls, so the customer satisfaction of those calls may be a very low percentage. We on the other hand, would take the approach of saying: It is alright if you only spoke with a few customers today, as long as those interactions were meaningful and productive and resulted in a happy customer. You will find that your customer satisfaction and client retention rates are much higher while call times don’t really suffer too much when you take this approach, and I think it is really refreshing for customers when the encounter a company that cares these days as well.
Q: Please tell us the one thing that separates your business from the competition?
I would say that would be our reporting. We put in significant effort to show investors how a diverse collection of life expectancies can positively affect their returns. We have several life expectancy reports on each and every policy we market. All life expectancy estimate reports provided are from third party underwriters who are licensed to provide these calculations. In addition to these third-party life expectancy reports, we also disclose a Social Security Administration Life Expectancy estimate.
Q: And to finish this section, please tell us what is the one major key to your company’s success?
I would say that a major key to Reliant Life Shares success has been the team. Having a team that works really well together, that support one another, and each do their jobs devotedly, all contributes to a company that operates at peak performance. Of course, I am proud of the company I have built and the product we offer, and I could say many great things about them, but none of that could function as well as it does if the people working for me didn’t do their jobs well. Hiring the right people is crucial for a company.
Q: For our readers just starting to build a company, what advice can you give entrepreneurs just starting out with a new venture?
Have a clear-cut plan on how you are going to set yourself apart from your competition. The business world is very competitive, and it can be difficult to stand out in the crowd, so to speak. Finding ways to market your business and demonstrate what is unique about you, and starting all of this as early as possible, will help your brand have legs to stand on.
Q: For entrepreneurs seeking to build a business as successful as yours, what one big piece of advice can you give them when times get a little challenging?
Remember to step away every once in a while. As important as a career is, you are not your job, it does not define you. If times get challenging or even too stressful to handle, take a step back and look at the other things in your life that are important to you and enjoy those for a little while. Then when you have cleared your head a little you can get back to solving whatever the problem may be. Businesses fail at times, people lose their jobs, it happens because the market can be volatile and if you want to be a successful entrepreneur, failure is going to happen along the way too, but life always goes on.
Q: In today’s fast changing business environment, how do you stay abreast of things?
I downloaded Google Currents, it is an application that aggregates news and other content for quick and easy viewing. I was tired of searching multiple places to find current news stories, so I found this to be both easy and convenient to help me make sure I am not missing any of the important current event or news stories.
Q: What is your “Why”? In one sentence, why do you get up in the morning?
Being originally from the East Coast, I have that prototypical East Coast drive and mentality. I’d say I get up in the morning to grow success for both our investors and our company as a whole, and to of course see my beautiful family!
Q: In one sentence, what is the most important thing one has to do to be a great leader?
To be a great leader, one must know how to accept and grow from constructive criticism.
Q: In one sentence, describe how important your customers are to your business?
Our customers are the driving force behind all we do at Reliant Life Shares.
Q: In one sentence, describe a positive way that technology can make the world a better place?
Technology can make the world a better place by making it safer, as well as more efficient.
Q: In one sentence, tell us something positive to motivate our readers?
We all make mistakes; the key is to learn from them and keep on moving and improving based on past experiences.
Q: In one sentence, tell us how you start your day to get ready?
I start my day by checking in with the financial markets, my news app, and a little caffeine.
Q: In one sentence, describe how you handle rejection and setback?
I handle rejection and setback by learning from what went wrong, accepting what happened, and then moving on without holding on to the negative feelings.
Q: In one sentence, describe what your hiring philosophy is?
Find people that aren’t just good at what they do but can explain why they are doing it with passion.
Q: In one sentence, describe how you keep your sanity in a competitive business environment?
I keep my sanity by making sure that I make time for the more important things in life, including family and friends, as well as exercise and time to myself for reflection.
Scott Grady, thank you so much for participating in the DotCom Magazine Leader Roundtable Interview Series. We appreciate you participating in this important roundtable interview series, and helping our readers learn more about what it takes to build a great company and become a great leader. We wish you, your family, and of course Reliant Life Shares, nothing but the best.